
We equip companies with the insights they need to grow with absolute confidence
The solution is never in front of you. Opportunities don't just present themselves. Otherwise you would have acted on them already. They are found in the most unexpected places, often overlooked and undervalued. Proto has a proven record of finding valuable opportunities for clients.


Scaling Innovation Globally with Precision and Insight.

Designed the CX for a $24bn project transforming how Sydney-siders travel

Designed an omni-channel experience for the competitive energy retailer market

Empowering Investors: Crafting Confidence for Sound Sleep

Tailoring Profitable Strategies for Every Customer Size

Revolutionising Resident Experiences: Lane Cove Council's CX Leap

When everyone's on the same page, you take growth to the next level

Customer-Driven Vision: Pioneering Tomorrow's Digital Experience

Arming the business to accelerate growth in key segments

Developed a breakthrough business model that reimagined the financial product experience

Innovated the credit card experience for using scalable innovation
More Case Studies

Worked with a leading Not for Profit to redesign their Service offerings for two key segments
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Developed a set of tools and a roadmap of actionable initiatives to support Gowrie NSW in realising its Organisational Vision
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Scaled and embedded customer focus at every level of business to transform the home-buying experience for Villa World customers
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Helped GSB start outperforming their key Home Loan competitors, delivering their purpose of "helping Australians own their own homes"
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Innovating in the highly competitive and rapidly evolving Buy Now, Pay Later category
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Turning customer's insights into exceptional services
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Designed a seamless omni-channel trading experience
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Created a world class call centre experience though a combination of customer and technology led innovation
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Learn how we helped unpack the why, equipped our client with the how and built a map to the when and how much
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Because customers' needs are always changing, your approach should too
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Enabled employees to deliver unforgettable movie experiences
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Designed and delivered an innovative end-to-end customer experience for over 4 million Australians
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Co-designed the end-to-end journey for thousands of injured workers across Australia
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Built a 3-year roadmap to deliver the leading superannuation experience in Australia
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Created a cohesive customer-focused service experience that helped Movio shape the future of movie marketing
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Delivering phenomenal outcomes
“Working with Proto was a leap of faith, but they have become a major strategic partner in our CX evolution. The work they've developed and the way we've been able to embed it in the organisation has been absolutely phenomenal, and we're getting the outcomes we want.”
Felicity ClarkCustomer Experience Manager













