Is your organisation set up to succeed?

We help senior organisation leaders successfully navigate the changing competitive landscape, identify new customer opportunities and initiate and realise customer improvement and innovation projects.

Successfully plan, initiate and realise customer improvement projects

Senior leaders who want to leverage customer understanding and insight into business growth are faced with numerous challenges: from identifying the right customer-related growth opportunities and getting buy-in from key stakeholders, to developing ambitious, but achievable, solutions as part of a major change strategy.

You need a partner that can help you overcome these challenges and make your customer improvement and transformation goals a reality. That’s what we’re here to do.

We can help you improve your customer experience

Using a combination of customer research, design thinking and commercial rigour, we serve as your guide to delivering the most comprehensive view of the customer you’ve ever had. Together, we work to imagine what's genuinely possible and will create a customer improvement program that differentiates and innovates. We use extensive experience in deeply understanding customers and their needs, then develop prioritised roadmaps that are pragmatic and commercially realistic.

The results we seek with you are human-centred, grounded in your reality– so that in the end, you’ll know exactly what your customers want and what prioritised steps you need to take across your organisation to achieve your goals.

Make great customer experience a reality

We listen to your commercial objectives and then collaborate with you to create and design real customer offers that succeed. We then communicate our design blueprints and user stories to your technology and business teams, who produce, launch and operate them.

Navigate changing landscapes

We help leadership teams develop the insights to support their strategic plans to unify, align, and drive the business forward in a rapidly changing world.

Build alignment and engagement

We help build alignment quickly by providing the insights to transform around your customer resulting in a more successful business transformation.

Ensure your Transformation succeeds

We'll innovate so it adds value to your customers & business. Together we'll improve customer relationships, build smarter operations and accelerate all improvements.

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Clients we work with.

Understand your Customers
and Grow your Business

Grow your revenue and minimise wasted investment by understanding precisely what your customers do and don’t want.

Meet Damian

As Proto CEO, Damian is responsible for driving our clients growth initiatives. He has a wealth of local and international experience with companies such as Diageo, Fosters and Telstra in senior management roles as well as co-founding Proto 14 years ago and leading over 200+ projects.

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