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The Million Dollar Practice

The Million Dollar Practice

Busy every day. Still can't break through $1 million?

One lever at a time, measured to the number, until your practice collects $1 million a year. It's the path we took at Nest.

Founding cohort: 10 practices. Enrol by 18 December. First sprint starts 18 January.

You work to a fraction of a millimetre. Why shouldn't your growth plan be as precise too?

Most practices stuck under $1 million aren't short of ideas. They're short of the one thing that, done properly, has the greatest impact on growth. Twenty initiatives, none finished, and no way to know which one mattered.

How it works

One lever. Every sixty days. One number that moves the needle.

1Diagnose

See your practice clearly.

Practice Intelligence reads your reviews, your team and your numbers to show where you stand and what's holding you back.

REVIEW SIGNALSPROTO DENTAL
★★★★★

“The team made it easy to book my next visit.”

Coded · Rebooking
2Prioritise

Fix what matters most.

Every lever ranked and priced in dollars. One lever this sprint, with one named owner.

Priority List · This sprint
01Recall & reactivation$[X]
02Rebook at checkout$[X]
03Treatment follow-up$[X]
3Run

Playbooks your team can follow on Monday.

Scripts, routines and one number to watch, built to fit a full book.

Playbook · Recall
Monday morning

1.Open the overdue list

2.Call patients due

3.Book the next visit

4Repeat

Every 60 days, the next lever.

Track what's shifting every week, then measure the change and choose the next lever.

GROWTH DASHBOARDWEEK [X]
[X]%
Week 1Week 4Week 8

Six 60-day sprints a year. Never more than one at a time.

Practice intelligence in action

Freedom From What Holds You Back.Freedom To Become More.

The Million Dollar Practice helps you move beyond what's holding your practice back and build the capacity to achieve more of what you and your team are capable of.

BeforeAfter

Busy every day, revenue flat

Every lever priced in dollars

Overdue list printed, never called

Recall worked every morning

Patients leave without their next visit

Rebooking at every checkout

Treatment explained, never accepted

Written plans, followed up

Twenty ideas, no idea which matters

One lever at a time

Advice from people who've never run a practice

Playbooks tested in our own

Where most practices start

Rebooking to 87%

Every patient who leaves without their next visit leaves a future empty slot. In 60 days we get your rebooking rate to 87% and show you what that's worth.

Baseline
your rebooking rate today, from your own system.
Target
87% by day 60.
Routine
the next visit is booked before the patient leaves.
Check
one number, reviewed every week.

Most practices start here. Your diagnosis may choose a different lever.

Calculator

How far are you from $1 million?

Five numbers, about a minute. No email needed. Every number is yours: no benchmarks.

Chairs
Adjust our assumptions

Enter your collections to see how far you are from $1 million.

A model based on the numbers you enter. Not a forecast. Nothing is sent anywhere unless you book a call.

Proof

We didn't read about this. We lived it.

We bought Nest Dental and grew collections by 50% in under 9 months. Rebooking went from 55% to 87%, worth about $20,000 a month in collections.

Most advisers have never run a practice. We bought one, and we still use this system to run it. No theory. A program we ran on our own practice first.

Damian Kernahan, Founder

Damian Kernahan, Founder.

Who it's for

For owners ready to move their practice forward.

  • You own an independent dental practice collecting under $1 million a year.
  • You want to grow through the patients and chairs you already have.
  • You can make decisions about how your practice runs and bring your team with you.
  • You're ready to focus on one routine at a time and measure what changes.

Who it's not for

This isn't for everyone.

It's probably not for you if:

  • You're an associate or manager without the authority to change how the practice runs.
  • You want a marketing agency, more leads or a new website. This is about the patients and chairs you already have.
  • You want a long list of initiatives. We do one thing at a time.
  • Your team can't give ten minutes a day to one routine.
  • Your practice is already well past $1 million.

If that's not you, let's talk.

Not the owner? Send this page to them. The calculator takes about a minute.

The offer

Start with a free 20-minute strategy call.

We look at your numbers, name the one lever worth the most to your practice, and tell you honestly if we're a fit. No pitch deck.

If it is, you'll join the founding cohort: 10 practices, first sprint starts 18 January, enrolment closes 18 December. We'll explain the program and the price on the call.