Enable Customer Engagement Champions to drive loyalty and growth
We help customer engagement champions to start, develop and realise projects that will improve customer engagement and experience.
Is your Customer team set up for success?
Customer engagement champions are the leaders inside your organisation who turn customer strategy into action. At Proto, we help engagement champions start, develop, and realise projects that improve customer experience, grow loyalty, and drive measurable business results.
Competition is rising fast, often from unexpected places. To keep pace, customer engagement champions need the tools, insight, and confidence to understand customers better than ever before. That’s where we come in.
We can help you improve your customer experience
Using a combination of customer research, design thinking and commercial rigour, we serve as your guide to delivering the most comprehensive view of the customer you’ve ever had. Together, we work to imagine what's genuinely possible and will create a customer improvement program that differentiates and innovates. We use extensive experience in deeply understanding customers and their needs, then develop prioritised roadmaps that are pragmatic and commercially realistic.
The results we seek with you are human-centred, grounded in your reality– so that in the end, you’ll know exactly what your customers want and what prioritised steps you need to take across your organisation to achieve your goals.
What Customer Engagement Champions Gain
With our support, your champions walk away with:
• Customer research insights that reveal opportunities and pain points
• Design blueprints and user stories that align business and technology teams
• Prioritised roadmaps grounded in commercial reality
• Practical frameworks to lead projects with confidence
• Clear ROI measures that prove the value of customer engagement initiatives
Successfully plan, initiate and realise customer improvement projects.
As much as customer experience has become a part of our everyday working lives, successfully realising innovative customer improvement projects to better engage your customers can still be challenging. From knowing which customer initiatives will have the greatest positive impact to designing and executing ambitious but achievable plans, not to mention getting key stakeholders and your team on board - being a customer leader is not easy.
You need a partner to help you overcome these challenges and make your customer improvement goals a reality. That’s what we’re here to do.
How We Support Engagement Champions
We combine customer research, design thinking, and commercial rigour to guide champions and their teams through a proven approach:
1. Identify promising opportunities
We help you find the customer initiatives with the greatest positive impact.
2. Develop clear, actionable strategies
We create ambitious but practical roadmaps to deliver change that’s achievable and commercially sound.
3. Maximise loyalty and retention
We enable champions to design and execute strategies that keep more customers for longer.
Make great customer experience a reality
We listen to your commercial objectives and then collaborate with you to create and design real customer offers that succeed. We then communicate our design blueprints and user stories to your technology and business teams, who produce, launch and operate them
1. Identify promising opportunities
We help you identify the most promising opportunities for your business, products and team
2. Develop clear, actionable strategies
We help you develop ambitious but highly actionable plans to make your business goals a reality.
3. Maximise Loyalty and Retention
We help you develop and execute strategies that will see you keep more of your customers for longer.
Services
Strategy Consulting
Shape winning outcomes with customer experience strategy consulting. We help you define priorities, align leadership, and build a CX roadmap that delivers measurable business impact.
CX Training & Capability
Build CX capability across your organisation. Our customer experience training equips teams with the skills, tools, and frameworks to embed CX into daily practice and drive performance.
Experience & Design
Transform products and services through customer experience design. Using human-centred research and service design methods, we create journeys customers and employees truly value
Enable the Organisation
Turn customer insights into execution. We integrate CX strategy with organisational objectives, ensuring alignment, scalability, and sustained transformation from planning to delivery.
Digital Optimisation & Performance
Accelerate growth with digital customer experience optimisation. We use insights to streamline digital touchpoints, improve performance, and connect strategy to measurable results.
Meet Damian
As Proto CEO, Damian is responsible for driving our clients growth initiatives. He has a wealth of local and international experience with companies such as Diageo, Fosters and Telstra in senior management roles as well as co-founding Proto 14 years ago and leading over 200+ projects.
Ready to build customer engagement champions in your business?
Book a session with our team to train and empower champions who can lead customer projects, lift loyalty, and deliver measurable growth.