My Proposition and Mesaaging Partner Program
Expert support for marketing teams who want clearer propositions, sharper messaging and communication that actually cuts through.
Expert Proposition & Messaging Support, On Demand
Running campaigns, aligning stakeholders, or navigating a repositioning — and need ongoing strategic support?
The Proto Partner Program gives you structured, regular access to a proposition and messaging specialist so you can get clarity exactly when you need it.
Each membership provides personalised, insight-led guidance to help you refine your value proposition, tighten your message hierarchy, pressure-test campaign angles, and avoid the costly misfires that come from unclear direction.
You’ll also gain access to a set of high-value inclusions — tools, templates, sprint reviews, and priority turnaround — so your team always has what it needs to move quickly and confidently.
No more second-guessing narratives under pressure. No more generic messages that fall flat.
Just clear, customer-shaped direction that helps your work land the first time.
Choose a plan that matches your pace — and get the clarity you need, when you need it.
Make your messaging undeniable. Join the program and unlock:
Partner Program Benefits
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Enjoy dedicated monthly time with a senior strategist to sharpen propositions, refine messaging, validate angles, and work through high-stakes decisions.
Sessions can be held remotely or in person for maximum flexibility.
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Your membership includes a tiered discount on extra hours, so you can access deeper support — from message architecture to creative springboards — whenever the work requires it.
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Access Proto’s curated library of practical tools: messaging templates, value-driver maps, creative angle frameworks, testing guides, and more.
These are the same tools we use to support 200+ projects — refined to help you move faster and stay consistent.
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Need a quick review between sessions?
Members receive priority access and faster turnaround for message checks, campaign critiques or strategic questions.
Responses draw from your monthly hours, keeping everything efficient and flexible.
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Members receive exclusive discounts on Proto’s packaged products:
Proposition Blueprint, Segment Messaging Pack, Customer Value Map and Message Testing Sprint.
Ideal for teams needing a clear, packaged outcome at a reduced rate.
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If you don’t use all your hours in a given month, they roll over according to your membership tier — giving you the flexibility to dial support up or down as needed.
What can I use my Strategy Hours for?
Your strategy hours can be used for anything related to sharpening your proposition or strengthening your messaging —
but here are some of the most valuable ways teams use them:
Flexible Packages – 10 Hour
Bundle, $3,500 (ex GST)
Our 10-Hour Flexible Messaging Package is built for marketing teams who need sharp, strategic input without committing to a full sprint. If you’re trying to clarify a value proposition, tighten a message, pressure-test a campaign angle or get expert support on a decision that feels high-stakes, this bundle gives you fast access to the thinking that cuts through.
Use your hours however you need — from refining propositions, shaping message hierarchy, reviewing creative angles, pressure-testing segmentation logic, or tightening internal narratives. Whether you’re preparing for a launch, aligning stakeholders, or fighting through the noise of competing priorities, this bundle gives you clarity exactly when it matters.
Flexible Packages – 20 Hour
Bundle, $6,300 (ex GST)
Our 20-Hour Flexible Messaging Package is ideal for teams needing deeper support across multiple pieces of the puzzle. If you’re juggling segments, channels, internal pressures and time-poor leadership, these hours give you structured, practical direction to bring consistency and sharpness across your whole message system.
Use your hours across key touchpoints — message architecture, proposition refinement, creative springboards, customer value drivers, segment variants, proof point development, campaign logic, or narrative tightening.
Whether your team is moving quickly or navigating complexity, this package gives you meaningful clarity without the commitment of a full engagement..
Terms and Conditions for Proto Flexible Packages
● Each flexible package includes a minimum booking of 1 hour.
● After the first hour, time is deducted in 15-minute increments.
● Sessions may be held in person, via Teams, or by phone, depending on client preference.
● The preferred session format must be confirmed when scheduling.
● All sessions must be booked in advance and are subject to availability.
● Travel time (if applicable) is counted within the purchased hours.
● Revisions, additional work or expanded scope will incur further time charges.
● Changes to booked sessions require a minimum of 48 hours’ notice.
● All flexible packages must be prepaid in full before any work is scheduled.
● Payments are non-refundable and non-transferable.
● Refunds are not provided for unused or cancelled hours.
● Hours are valid for 12 months from the date of purchase; unused hours expire at that point.
● All sessions are confidential, and client information is handled with strict privacy and discretion.
● Flexible packages provide strategic advice, guidance and support; they do not cover execution, delivery or implementation unless specifically agreed to in writing.
By purchasing a Proto Flexible Package, you agree to these terms and conditions.
For Your Proposition or Messaging Needs
Teams who are self-driving their marketing but need expert strategic input to clarify propositions, sharpen messages or validate direction.
Teams needing support with specific elements — such as refining a value proposition, tightening message hierarchy, shaping campaign angles or pressure-testing segmentation.
Teams who want expert review of existing narratives, decks or positioning before presenting to leadership or taking work to market.
Flexible Packages – 30 Hour
Bundle, $9,100 (ex GST)
Our 30-Hour Proposition Architecture Package is the closest thing to having Proto on your team. Designed for organisations needing cohesion, precision and confidence across major propositions, multi-segment rollouts or high-stakes messaging moments, this bundle gives you ongoing access to senior strategic support as your work evolves.
Use your hours throughout a quarter or in focused sprints — from full proposition development and messaging hierarchy to segment-specific storylines, creative springboards, testing, and leadership alignment.
When you’re under pressure to deliver a message that feels true, tight and impossible to ignore, this bundle gives you the depth and partnership to make it happen.
For Your Campaign or Communication Needs
Teams who don’t need a full proposition sprint but still want access to senior thinking to elevate campaign messaging or creative direction.
Teams preparing for launches, major internal reviews or multi-channel campaigns who want sharper angles, hooks and proof points.
Teams with lean budgets who still want strategic clarity — using flexible hours to shape, refine or strengthen customer-facing messages in a cost-effective way.