Our Story
18 years advising businesses on their customers. Then we bought a dental practice.
Proto Dental exists because we've done this from the inside — not just from the outside looking in.
Nest Dental, St Leonards
A real-world proving ground.
For 18 years Proto has helped organisations understand and improve their customer experience through research, service design and commercial consulting.
Owning and growing Nest Dental let us apply those methodologies inside a working practice — and gave us first-hand understanding of what dental practice ownership really involves.
PatientsCliniciansRecallsDiariesCapacityCase acceptanceMarketingTeam processesCommercial performance
Before and after
Results from Nest Dental
New patients
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Metric to be published
Recall rate
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Metric to be published
Case acceptance
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Metric to be published
Revenue per patient
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Metric to be published
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Let's look at your practice.
Book a practice review with the team who've run one.
