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Proto Dental

What We Improve

Eight drivers. Sixteen measures. One priority list.

We don't start by selling you a solution. We find where the greatest opportunity is first.

The eight drivers

Inputs - the levers you control

Clinical Quality & Care

Treatment patients finish and how looked-after they feel.

Measures

Treatment Plan Completion · Comfort Care & Personal Connection

Owner's question

“How much accepted treatment is sitting unfinished and what is it worth?”

Example playbook

Finish What We Started - a weekly call list of unfinished plans, sorted by value.

Team Performance & Retention

A team that stays and a front desk that rebooks.

Measures

Clinical Staff Retention · Front Desk Rebooking Rate

Owner's question

“How many patients walk out without their next visit booked?”

Example playbook

Book Before They Leave - every patient offered their next visit before paying.

Operational Efficiency

Everything written down, handed over and done.

Measures

Workflow & Systems · Communication into Action

Owner's question

“What are we still doing on paper, or from memory?”

Example playbook

The Huddle That Acts - ten minutes each morning, every action gets an owner.

New Patient Conversion

Every call answered, every dollar accounted for.

Measures

New Patient Conversion Rate · Cost per New Patient

Owner's question

“How many people tried to book with us last month and didn't?”

Example playbook

Every Call Answered - missed calls and web enquiries returned the same day.

The eight drivers

Outcomes - the results they drive

Treatment Acceptance

How often patients say yes and what happens when they don't.

Measures

Case Acceptance · TX Plan Follow-up Rate

Owner's question

“How much treatment did we present that patients never went ahead with?”

Example playbook

Written Every Time - every plan as a written quote with fees and payment options.

Patient Trust & Loyalty

Patients who keep coming back and the ones you win back.

Measures

Patient Retention · Recall & Reactivation

Owner's question

“How many patients are overdue and is anyone calling them?”

Example playbook

Recall, Worked Daily - a 30-minute call block every morning.

Referral & Reputation

How often patients recommend you, in person and online.

Measures

Referral Rate · Google Reviews

Owner's question

“Are we getting more reviews and better ones, than the practices near us?”

Example playbook

Ask at the Right Moment - a review request on the day treatment is completed. Ask every new patient: how did you hear about us? Your best marketing never shows up in a dashboard.

Revenue & Patient Value

What each visit earns and what each patient is worth over time.

Measures

Average Treatment Value · Patient Lifetime Value

Owner's question

“Are we charging and billing for everything we do?”

Example playbook

Full Picture - every patient gets a full exam and a written plan at agreed intervals.

Why not fix everything?

A team of eight can learn one new routine at a time.

That's why we start one lever every two weeks. By the end of the quarter, three are running together and the next three are ranked.

Get your Snapshot

Find out what to fix first.

Start with a Snapshot.