How it works
Proto Dental is a complete system for assessing, planning and continuously growing your practice, so you can fill your chairs, keep your patients and realise more of your practice's potential.
Practice Intelligence identifies how your practice is really running, builds a personalised practice growth plan for you and your team and measures your progress over time.
The Proto Dental system
Get clarity on where you are, what to fix and what your team should do every day. Proto Dental brings assessment, a personalised practice growth plan, guidance and ongoing measurement together in one system built around your practice.
See what's working, what's getting in your way and what to fix next.
Turn your Profile into a personalised practice growth plan built around your practice, goals and team.
Structured and practical routines designed to fit into a full book.
Personalised guidance that understands your practice, your numbers and your plan.
Track your Practice Optimisation Score to see what's shifting and where to focus next.
Your Snapshot Assessment shows where to look. Practice Intelligence turns that into a personalised practice growth plan, using routines designed to change the habits and handovers that shape how your practice runs.
Your plan combines scripts, routines, daily huddles, a number to watch and real-world action. Rather than simply learning about your practice, your team practises the new ways of working you want to make stick.
01 / Snapshot Assessment
A 30-minute questionnaire, your Google reviews and Practice Intelligence come together to measure where your practice stands and surface what's actually holding it back. You get your Practice Optimisation Score, your three biggest priorities and a first read across all eight drivers of practice growth. It takes 30 minutes of your time, not months of a consultant's.
Illustrative example
02 / Your Growth Blueprint
XRAI, our AI discovery agent, interviews your team, from reception to chairside, to begin to build your Practice Profile. Practice Intelligence combines those inputs with millions of data points to transform it into a personalised practice growth plan for the quarter and beyond. It tells you exactly what to fix first, what it's worth and why.
Illustrative example
03 / Daily Playbooks
30 MIN A DAY · PROVEN IN DENTAL PRACTICE · ONE NUMBER PER LEVER
The highest-leverage 30 minutes of your practice's day. Open the playbook and follow the plan. Simple daily routines like a recall call block, rebooking at every checkout and written treatment plans change how your team works and show up in your numbers.
Illustrative example
04 / Your Next Level
Every 45 to 90 days you start the cycle again. See exactly what shifted. Get an updated plan calibrated to your new level. Each cycle builds stronger habits, bolder goals and a more capable team, so results compound the longer you run it. What used to feel like your ceiling becomes your floor.
Illustrative example
This is not a project you finish. It's growth you keep doing.
Like orthodontics, it works through small, regular adjustments and the benefits of Practice Intelligence compound the longer you run it.
Practice Intelligence turns two decades of customer research, 5,000+ dental Google reviews and tested and proven practice into a practical, personalised practice growth plan.
Practice Intelligence measures
Treatment patients finish and how looked-after they feel.
A team that stays and a front desk that rebooks.
Everything written down, handed over and done.
Every call answered, every dollar accounted for.
How often patients say yes and what happens when they don't.
Patients who keep coming back and the ones you win back.
How often patients recommend you, in person and online.
What each visit earns and what each patient is worth over time.
Your Snapshot Assessment identifies where your practice is today, what's holding it back and your top three priorities. In the Growth Program, XRAI interviews your team to build your Practice Profile and Practice Intelligence uses it to create a Growth Blueprint that decides what you fix and where your team focuses.
Your assessment
Where is your practice now?
Your profile
What's shaping how your practice runs?
Your blueprint
What should you fix this quarter?
Your playbooks
What should your team do every day?
Your AI Coach
Your AI Coach draws on Practice Intelligence, your Practice Profile and this quarter's plan, so its guidance is grounded in what you're actually working on. It helps you handle real situations and put your plan into practice between calls. Included in the Growth Program.
Illustrative example
Proto Dental doesn't stop at a growth plan. Every 45 to 90 days, we reassess with your team and Practice Intelligence re-ranks all sixteen measures, showing how your practice is developing, what has changed and where your next opportunities lie. Your first score comes with your Snapshot. Every quarter after that, you see what moved.
This is where Proto Dental becomes an embedded growth system, not a consulting project.
Illustrative example
A clear, sustainable routine that fits into a working practice, not another overwhelming program.
Practice Intelligence identifies exactly what's getting in your way and builds a plan that adapts as you grow.
30 minutes a day. Your plan tells your team exactly what to do and why.
The changes you make show up across every part of the practice and compound over time.
Track your progress over time so you see exactly what's shifting and where to focus next.
FAQ
For the Snapshot, 30 minutes to answer a questionnaire, including how many hours your chairs are booked and what you produce per hour. We collect your Google reviews ourselves. In the Growth Program, XRAi also gathers short voice notes and screen shares from your team, and a standard export from your practice system. After that it's a weekly group coaching call, and we're on tap between calls whenever a question comes up.
Not for the Snapshot. In the Growth Program we work from standard exports from the system you already use, checked against what your team tells us. There's no new software for your team to learn.
The Growth Program is $1,000 a month with a 3-month minimum, because the first quarter builds your plan and starts the first routines. After that you can cancel at the end of any quarter with 30 days' notice. The Snapshot is $199 once, credited to your first month if you join the Growth Program within 30 days.
The Snapshot needs no patient information. It uses your answers and your public Google reviews.
A score out of 100 for how well your chairs are earning, against an ideal week we've set, not an industry average. It looks at three things: how much of your bookable chair time is booked, the mix of higher-value work to check-ups and cleans, and what you produce per booked hour. Your Snapshot gives you your first score. In the Growth Program it's re-scored every 45 to 90 days, so you can see what moved.
Start here
Get the clarity most owners spend years searching for.
Every Proto Dental growth plan starts with understanding how your practice is really running. Answer a 30-minute questionnaire and we combine it with your Google reviews and Practice Intelligence. Your report gives you a Practice Optimisation Score, shows where you stand across all eight drivers, and names the three things to focus on first.
30 minutes · Results in 5 days · Your top three priorities · $199
Secure checkout via Stripe coming soon
Your $199 comes off your first month if you join the Growth Program within 30 days.
